Location: Hong Kong HQ 
FUNCTION: MARKETING | BRANDING
Type: Full-Time
Report to: CMO

We are seeking a proactive and hands-on marketing professional with strong expertise in content development and digital marketing. The ideal candidate will drive brand visibility and lead generation through strategic marketing campaigns and engaging content. Candidates with slightly less experience may be considered for the Senior Marketing Specialist position.

Key Responsibilities:

• Support and implement content and digital marketing strategies to enhance brand awareness and generate leads.
• Produce engaging content including blogs, social posts, website copy, eDMs, marketing collateral and various visual assets
• Manage and update website content and oversee social media channels to ensure consistent and up-to-date brand representation.
• Execute and optimize SEO, SEM, and lead generation campaigns; monitor and analyze performance to refine strategies and maximize ROI.

Key Requirements:

Academic Background & Professional Experience

• Bachelor’s degree in marketing, communications, business, or a related field.
• Minimum 3 years of B2B marketing experience in the IT/tech sector.
• Proven experience in digital marketing and content creation

• Experienced in managing social media accounts such as LinkedIn, YouTube, and Twitter etc.
• Proficient in CMS platforms such as WP and analytics tools such as GA, HubSpot.
• Skilled in using design software and tools to produce effective and compelling visual content.

• Positive, responsible, and innovative with strong problem-solving skills.
• Detail-oriented, adaptable, and eager to learn new marketing technologies.
• Analytical with a focus on delivering measurable results.
• Demonstrates a strong sense of responsibility for quality, accuracy, and professionalism in all deliverables.

• Excellent communication skills in English; Chinese proficiency is a plus.
• Experience in XR, metaverse, or immersive tech industries is a plus.

IMPORTANT NOTE